http://www.timberlinelodge.com/wp-content/uploads/2017/02/GSAlogo_10in-1024x584.png" alt="GSAlogo_10in" width="500" height="285" />Green Sports Alliance Announces Partnerships with Ski & Snow Sports Industry
Portland, OR – Today the Green Sports Alliance, Seven Springs Mountain Resort (PA), Hidden Valley Resort (PA), Laurel Mountain Ski Resort (PA), and Timberline Lodge & Ski Area (OR) announced that the four ski resorts have joined the Alliance as the first sports members to represent the ski and snow sports industry. The organizations are dedicated to addressing climate change, reducing carbon emissions, and preserving ski areas for the continued enjoyment of future generations.
The visibility and reach of the ski and snow sports industry is far and deep. With an estimated $7.3 billion direct spending at US resorts in 2014-2015 and 57.1 million visits to resorts since 2002, there is ample opportunity to create direct and lasting environmental impact both at the operational level and through guest engagement.
“We are ready and eager to be more involved with the ski and snow sports industry. This industry is one of those most impacted by climate change and provides us the opportunity to create lasting, positive environmental impacts for professional and recreational snow sports enthusiasts around the world,” says Justin Zeulner, executive director of the Green Sports Alliance. “I started my career working for Willamette Pass Ski Resort in Oregon and am thrilled to expand our sports greening movement to formally include the ski and snow sports industry.”
The National Ski Areas Association (NSAA) is a leader in environmental advocacy in the snow sports industry and is committed to improving environmental performance in all aspects of operations and management of ski areas. In 2000, the Sustainable Slopes program was adopted by the ski industry and as part of this program, ski areas are given guidance on ways to improve their sustainability efforts and reduce their greenhouse gas emissions. Over the past 16 years, nearly 200 resorts have endorsed the Environmental Charter, vowing to take steps towards improving environmental performance in areas such as: water use for snowmaking and in facilities; energy use; waste reduction; and environmental education and outreach.
“The National Ski Areas Association (NSAA) is pleased to see these four resorts take a leadership role in joining the Green Sports Alliance and confirming their commitment to sustainability,” says Geraldine Link, Director of Public Policy for NSAA.
Green Sports Alliance Board Member and chairman of three Pennsylvania ski resorts, Robert (Bob) Nutting, is proud to have his ski resorts join the Alliance to demonstrate their overall dedication to environmental conservation practices. The Seven Springs Mountain Resort was the 2009 NSAAA Silver Eagle Award, the highest honor bestowed on a resort for environmental performance, winner for excellence in water conservation and water quality.
“We look forward to working with the Green Sports Alliance as we strive to ensure a bright future for the snow sports industry,” said Bob Nutting, chairman of Seven Springs, Hidden Valley and Laurel Mountain. “Our resorts are committed to using sustainable, forward-thinking practices in recycling and conserving natural resources. We have developed a carefully-planned program of sound resource management and environmental protection that we hope to continue to develop and grow for years to come.”
Timberline Lodge & Ski Area in Oregon also joined the esteemed group. The resort participates in the NSAA Climate Challenge, a voluntary program dedicated to helping participating ski areas reduce greenhouse gas emissions, and their leadership is paving the way for reducing carbon footprints across the industry. “At Timberline Lodge, we possess a long-term commitment to environmental stewardship, historic preservation, year-round recreation opportunities, and supporting our local community,” said Jena Christiansen, Sustainability and Environmental Coordinator at Timberline.
Protect Our Winters (POW), a longtime partner of the Alliance, is happy to see more ski resorts joining the Alliance. “POW welcomes these resorts and the Green Sports Alliance into the fold. We look forward to working together not just on greening operations, but also mobilizing and inspiring guests to take action while moving the whole economy towards cleaner fuels with bipartisan policy fixes,” said POW’s Executive Director, Chris Steinkamp.
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About the Green Sports Alliance
The Green Sports Alliance leverages the cultural and market influence of sports to promote healthy, sustainable communities where people live and play. The Alliance inspires sports leagues, teams, venues, their partners and millions of fans to embrace renewable energy, healthy food, recycling, water efficiency, safer chemicals and other environmentally preferable practices. Alliance members represent nearly 400 sports teams and venues from 15 sports leagues in 14 countries. Visit greensportsalliance.org for more information.
About the National Ski Areas Association
The National Ski Areas Association (NSAA), headquartered in Lakewood, Colo., is the trade association for ski area owners and operators. Formed in 1962, NSAA today represents 332 alpine resorts that account for more than 90 percent of the skier/snowboarder visits nationwide. Additionally, it has more than 400 supplier members who provide equipment, goods, and services to the mountain resort industry. For further information on environmental programs at ski resorts nationwide, visit www.nsaa.org.
About Hidden Valley Resort
Hidden Valley Resort, located in Hidden Valley, Pa., is the ideal winter destination for families. With 25 slopes and trails and two terrain parks on 110 skiable acres and a first-class snow sports school, Hidden Valley offers a comfortable environment to learn to ski or snowboard.
Located within 200 miles of the major metropolitan areas of Pittsburgh, Baltimore, Cleveland and Washington D.C., Hidden Valley is easily accessible from either exit 91 or 110 of the Pennsylvania Turnpike.
For more information about Hidden Valley, visit www.hiddenvalleyresort.com or call (814) 443-8000.
About Laurel Mountain
Nestled within Laurel Mountain State Park, Laurel Mountain Ski Resort is an iconic and revered skiers’ mountain with a distinct character and rich history. Not only does Laurel Mountain boast the highest vertical drop in Pennsylvania at 900 feet, the mountain is famous for its double diamond Lower Wildcat Slope, one of the steepest in the state, reaching a daunting 72% grade.
Laurel Mountain is located in Ligonier, PA, just 72 miles east of Pittsburgh. For more information about Laurel Mountain, visit www.laurelmountainski.com or call (888) 547-3388.
About Seven Springs Mountain Resort
Seven Springs Mountain Resort, located in Seven Springs, Pa., is the perfect place for family vacations that create lifelong memories. Each year the family-friendly resort hosts more than one million overnight and day guests. Located within 200 miles of the major metropolitan areas of Pittsburgh, Baltimore, Cleveland and Washington D.C., Seven Springs is easily accessible from either exit 91 or 110 of the Pennsylvania Turnpike.
For more information on Seven Springs and the year-round lodging, dining and activity options the resort offers visit www.7springs.com or call (800) 452-2223.
About Timberline Lodge & Ski Area
Since 1955, RLK and Company has been the steward of the National Historic Landmark Timberline Lodge and the operators of Timberline Ski Area. Timberline is the only ski area in the United States offering year-round snow sports. Located at 6000’ on the slopes of Mt. Hood, the tallest mountain in Oregon, Timberline Lodge offers a premier alpine lodging, dining, and recreational experience to guests visiting from around the globe. During peak operations, the ski area offers 1,415 acres of skiable terrain serviced by 7 lifts for a total of 3,690 vertical feet which is the longest vertical drop offered in the Pacific Northwest. RLK and Company operates 7 food service venues ranging from fine dining in the Historic Timberline Lodge to classic lunch fare in the W’east Lodge to the Mt Hood Brew Pub in the nearby town of Government Camp, OR.
Timberline Lodge has completed Tier 2 of the Oregon Sustainable Business Challenge. As a result of our commitment to sustainable practices, we have achieved Gold status through Travel Oregon. In 2013, we received the “Sustainability Champion Award” by Historic Hotels of America. Timberline voiced support of President Obama’s
participation in the 2015 UN Climate Change Conference in Paris. We have been longtime supporters of NSAA Sustainable Slopes Charter and in 2016 took on NSAA’s Climate Challenge to track and reduce our operational greenhouse gas emissions. In addition, we carry out ongoing sediment reduction, revegetation, and restoration efforts within our ski area in partnership with the US Forest Service and the National Forest Foundation. By partnering with the Ant Farm, a local non-profit organization, we offer additional job training and work experience for at-risk young adults.
About Protect Our Winters
Protect Our Winters is a 501(c)(3) nonprofit that engages and mobilizes the outdoor sports community to lead the fight against climate change through educational initiatives, political advocacy and community-based activism. Founded by pro snowboarder Jeremy Jones in 2007, Protect Our Winters works with businesses, athletes and the community to harness the collective power of the outdoor sports industry to take meaningful action against climate change. For more information, visit www.protectourwinters.org
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