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Volcoms Mr Plant World Premiere In Plymouth New Hampshire

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Snowboarding News | Friday October 03, 2014 | Shared By: Snowboarder Mag

words and photos: T. Bird


I first met Pat Moore at Waterville Valley, New Hampshire when he was thirteen years old, long before he was the “it” kid. Pat Moore the grom blinked too much, asked far too many questions, developed a sense of both humor and humility, and quietly rode his snowboard incredibly well. Before long, he was picked up by Burton and was catapulted into the East Coast scene as the second coming of the best pipe rider in the world at the time, Danny Kass. Pat would partake in contests throughout New England while filming parts for the famed Iron Curtain movies, balancing both disciplines with a one-of-a-kind work ethic…all under the watchful eye of Matt Gormley, Mike Bettera, Joel Muzzey, Mike Baker, and the rest of The Dirts (NHD, for short), as they’re called—a true-to-roots crew of New Hampshire snowboard royalty that believed where you’re from is more important than where you’re going. Eventually, he was picked up by the famed and now-defunct Forum Snowboards and his desire to film video parts far outweighed his prowess in the halfpipe. Pat Moore the am migrated west to pursue professional snowboarding where he would blossom into Pat Moore the pro and ultimately—I believe more importantly—he would blossom into Pat Moore the man, and thankfully, as a native of The Granite State and its burgeoning snowboard scene, he never forgot where he came from.


Unbelievable success has accompanied Pat’s career. He’s won prestigious pipe events and X Games medals, filmed incredible ender video parts, appeared on our annual Rider of the Year list multiple times and established himself as one of the hardest working and most well-rounded riders in the history of snowboarding. However, unlike many of his heroes and peers like Terje Haakonsen, Gigi Rüf, and Travis Rice, he has never had a full-length feature film attached solely to his name. Until now.


After Forum’s quick departure from snowboarding, Pat was presented with a few offers from various brands and he chose to sign with his former long-time sponsor Volcom. Volcom’s True To This brand message mirrors Pat’s ideology and last year, they announced that they would begin filming Mr. Plant, a film documenting the travels of Pat, members of the Volcom team, and his friends. Jake Price, of Robot Food and 9191 fame was set to direct it and his mastery of snowboard cinema is second-to-none, so obviously the hype and expectation for Mr. Plant was unrivaled in today’s video landscape and it seemed that “movie season” couldn’t come soon enough. Well, last night, at The Flying Monkey movie theater in his hometown, a nostalgic, nervous and visibly emotional Pat Moore stood in front hundreds of people including his mother Deb beaming with pride, his closest friends and mentors both hailing and heckling him, and the community that helped mold Pat into the man and the snowboarder that he is today, and introduced the long-awaited world premiere of Mr. Plant as cheers of applause flooded out the doors of the theater and echoed through the streets of Plymouth, New Hampshire.


Without giving away too much of the film, Mr. Plant is Jake Price’s finest work to date in my humble opinion. It holds no punches and harkens back to a day and age where slow-motion wasn’t an option, rock-and-roll reigned supreme on snowboard cinema soundtracks, and features some of the most unbelievable riding that I’ve ever seen. It’s a forty-minute snowboard film, shot lip-to-landing and in full-throttle speed. It’s a sonic masterpiece of snowboarding. It not only makes you want to ride a snowboard, but it makes you want to break something on your snowboard. Mr. Plant is a snowboard film. Nothing less.


In true Volcom fashion, the motion graphics not only speak to the feel of the film, but also perfectly tie in to the mantra of the esteemed Costa Mesa-based company. Terje Haakonsen, Bryan Iguchi and Jamie Lynn share a part that is nothing short of legendary and the fact that Pat has the influence to pull those three into a film project catapults him onto an entirely new pedestal in snowboarding. Mike Rav also had one of my favorite parts and the crowd in Plymouth whole-heartedly agreed as the title graphics came on-screen and they went absolutely wild. Rav’s evolution of snowboarding is spawning a new generation of kids that are mastering the art of board control and his part showcases it perfectly. Scott Blum has incredible footage as well, along with Mr. Plant’s filmer/cinematographer and all-around street sage Seth Huot. It’s incredible what Seth can still do on a snowboard while also manning a camera during the winter. He is a true living legend. Curtis Ciszek might have the best turn in snowboarding and his surfy style is on display in this film as well. From steep chutes to backcountry booters, Curtis re-established himself as one of snowboarding’s staples off-piste. With no travel budget, sponsors or backing at all, Jake Welch filmed one of his greatest parts to date. Together with his good friend Pat, Jake utilizes Mr. Plant as his reintroduction of professional snowboarding. The level of both street riding and backcountry in his segment is nothing short of mind-blowing and after watching his part, the fact that Jake was previously sponsor-less seems ludicrous. At the end of the day, though, this was the Pat Moore show, and with Mr. Plant, Pat has successfully filmed his best video part to date. Pat’s part quite literally couldn’t be better, and as he’s continuously pushed the level of progression in all genres of snowboarding, his Mr. Plant part ties together over a decade of influence, progression and style.


Long story short is that Mr. Plant is a must-see for anyone who considers themselves a true fan of snowboard films. From the art direction to the riding and editing, it is the full package. It’s fast, loose, heavy and absolutely fucking awesome. When the theater emptied out and hundreds of happy, drunk and loud derelicts started screaming through the streets of Plymouth, I realized that there are mountain towns that are thriving, and there are diehard snowboard fans that still care, and as Pat and all the other stars of Mr. Plant partied with everyone that came out for the premiere, I realized that the ultimate objective of Mr. Plant is to spread the seed of Pat’s influence in snowboarding, and it does nothing short of that. This film is good for snowboarding. See it. Buy it. Watch it over and over again, because they don’t make ’em like they used to, but they did this time.


The post Volcom’s Mr. Plant World Premiere in Plymouth, New Hampshire appeared first on Snowboarder Magazine.

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