Under Armour has won Outside Magazine’s Gear of the Year Award for the new Verge Mid GTX boot in the “hikers” category. After rigorous testing, Outside editors selected the Verge Mid GTX because of its category-leading innovation and all-weather performance design and aesthetics.
“We are thrilled Outside gear testers chose the Verge Mid GTX as the year’s top hiking shoe,” said Chris Lindgren, Under Armour VP of footwear, training and outdoor. “Authenticity and innovation are the driving forces behind every product UA produces and to have a pinnacle publication like Outside give us top honors is a true testament to our footwear design and development team’s hard work and passion for the outdoors.”
Inspired by off-the-beaten-path adventure, the UA Verge Mid GTX hiker is the choice for rugged trail and weather conditions. Available for men and women, the Verge Mid GTX features a GORE-TEX waterproof, breathable membrane combined with lightweight upper, and supportive welded overlays. Michelin outsole with Wild Gripper rubber compound offers insane traction in all conditions. The Verge is also available in a Low GTX version for trail running.
The Outside Buyer’s Guide highlights the very best in adventure gear – ranging from sports equipment, tools, gadgets, footwear, outerwear and sunglasses – and is organized according to sport and activity. Reaching more than 1.4 million frequent gear purchasers, The Outside Buyer’s Guide is the ultimate resource for product reviews, technology, news and tips.
This award from Outside not only further solidifies Under Armour’s ongoing commitment to the outdoor category, but also unites a variety of other strategic moves that prominently position the brand within the industry. At the 2016 Winter Outdoor Retailer Market, Under Armour launched the new Infil Hike GTX boot, a rugged all-season, load-bearing hiker, as well as the latest in innovative insulation technology, UA ColdGear Reactor. New products such as these continue to position Under Armour as the leader in performance innovation.
About Under Armour, Inc.
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand’s innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company’s website at www.uabiz.com.