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The 2017 Oia Skip Yowell Future Leadership Academy Is Accepting Applications

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Snowboarding News | Tuesday September 05, 2017 | Shared By: Outdoor Industry Association

As the second SYFLA class completes the program, OIA is accepting applications from emerging leaders in the outdoor industry for the six-month program.


September 5, 2017 – This summer, 30 outstanding and committed emerging leaders from across the outdoor industry completed the second annual OIA Skip Yowell Future Leadership Academy, a six-month immersive learning experience. The goal of the program is the prepare, unite and give voice to the next generation of outdoor industry leaders. Over the course of the program, these individuals received personal and professional development opportunities that included education about important outdoor industry issues, leadership training and mentoring from industry veterans, and, of course, fun.


“I saw a return from the Skip Yowell Future Leadership Academy in so many ways: mentorship, network, learnings, hands-on capstone experience, retreats and more. The relationships that I got out of the program were the most valuable for me. I am so thankful to have the opportunity to get a high-level education on the Industry’s ecosystem and how we can make it sustainable and inclusive for generations to come. A huge highlight was the leadership speakers at the retreat, as those seemed to be really applicable to where I am right now in my career growth and how I can impact my team, myself and my future goals.”

—Jake Wheeler, creative director, Roots Rated.


Currently, OIA is looking for the next class of future leaders; 30 individuals from OIA member brands, retailers and organizations to participate in the 2018 class. Candidates should be director level and below and demonstrate a commitment to growing and bettering the outdoor industry. Applications and references are due September 15, 2017. Read on for more information or contact Stasia Raines Walker.


The 2017 graduates are:



  • Aaron McCready, mechanical design engineer, CamelBak Products

  • Alia Salim, managing editor, Trust for Public Lands

  • Alli Rowe, environmental programs associate, Patagonia

  • Amanda Schreier, business process analyst & project manager, Sea to Summit

  • Brian Fisher, national sales manager, Grand Trunk

  • Bruce Dotterrer, industry analysis and account manager, NPD Sports

  • Christopher Fidler, director of product management, Burton Snowboards

  • Colin Moynihan, CFO/COO, Uncle Dan’s

  • Conor McElyea, product guru, Cairn

  • Courtney Hans, customer service supervisor new ventures, REI

  • Dana Howe, retailer relations manager, Grassroots Outdoor Alliance

  • David Duron, national sales manager, Toad&Co

  • Devin Hewlett, financial planning manager, Simms Fishing

  • Erin Weimer, PR and content manager, Sterling Rope Company

  • Jake Wheeler, creative director, RootsRated

  • Jill Sanford, freelance journalist

  • Johanna Andrews, design director outerwear & gear, Eddie Bauer

  • John McCauley, regional organizer, Outdoor Alliance

  • Josh Weichhand, brand marketing manager, Chaco

  • Justus Hyatt, Therm-a-Rest marketing manager, Cascade Designs

  • Kat Dierickx, CMO, Outdoor Project

  • Katie Hawkins, national accounts manager, Marmot

  • Katie Wade, account manager, Timbuk2

  • Lauren Beaudoin, senior key account manager, Osprey

  • Lisa Janssen, PR and product marketing manager, lead copywriter, Goal Zero

  • Mary Bean, corporate responsibility program manager, Columbia Sportswear

  • Michael Genauer, product line manager, La Sportiva

  • Robert Thomas, senior product line manager, Smartwool

  • Sarah Fansler, direct sales coordinator, SCARPA North America

  • Sarah Langston, marketing manager, Outdoor Retailer

  • Vanessa Fors, product manager-North America, Helly Hansen


The post The 2017 OIA Skip Yowell Future Leadership Academy is Accepting Applications appeared first on Outdoor Industry Association.

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