Seth Kitzke is a Northwest snowboarder who grew up in the mountains of Washington and calls Seattle home. In addition to being a great guy and really good at riding, he recently took the experience he gained working with his family’s vineyard and wine company, Kitzke Cellars, and launched his own brand of elixir, Upsidedown Wine. We’re fairly certain that Upsidedown is the first snowboarder-operated brand of wine and we’re down. While a glass of wine is a great aprés beverage for those of legal drinking age, Seth has taken things one step further and officially merged his love of standing sideways into the wine business with the launch of his first wine, Method Red. The 2008 Method Red is a 50/50 blend of cabernet and syrah and the label of the bottle features iconic Washington snowboarder Austin Hironaka launching a switch method. Even better, Upsidedown Wine will be donating a portion of the sales from each bottle of Method Red to the Chill Foundation, in hopes to further spread a passion for snowboarding. Last Friday night at Fremont Wine in Seattle, Upsidedown officially launched Method Red and while we couldn’t be there, it looks like it was on heck of a fun night. Fortunately for us, Hironaka and Jake Hanson were on hand to make sure the wine was aged to perfection and snap some photos.
For more information on Upsidedown Wine and to get your own bottle of Method Red, check out the Upsidedown Wine Facebook page and follow @upsidedownwine on Instagram.
photos: Jake Hanson
captions: Austin Hironaka
The post Dispatches: Upsidedown Wine Launches Method Red and Gives Back to Chill appeared first on Snowboarder Magazine.