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To ensure the growth and success of the outdoor industry.

Outdoor Industry Association® (OIA) was founded in 1989 by a group of visionary outdoor industry professionals who realized that “outdoor” could be much more than a passing consumer trend. Today, OIA is the leading trade association and voice of the outdoor recreation industry, serving more than 4,000 manufacturers, distributors, suppliers, sales representatives and retailers in the active outdoor lifestyle.
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Snowboarding Industry

OUTDOOR INDUSTRY ASSOCIATION NEWS

Rollga To Launch The Helo; A 3 In 1 Activator And Massage Ball

Snowboarding News: Outdoor Industry Association | Thursday September 07, 2017

Rollga, the creator of the market’s first cross-directional foam roller, is expanding their collection to include the Helo; a 3-in-1 activator and massage ball. The helo is an easy to carry self-care tool ideal for targeting trigger points and neuro-fascial stimulation. Rollga continues to gain steam in the competitive myofascial... Shared by: Outdoor Industry Association Read Article...

Turtle Fur Picks Up Momentum Media Pr As Public Relations Agency Of Record

Snowboarding News: Outdoor Industry Association | Thursday September 07, 2017

Agency will help shape Turtle Fur’s brand communication, increase brand awareness, and  highlight new and celebrated product styles Boulder, Colo. (September 7, 2017) – Turtle Fur, makers of headwear and accessories in the outdoor, snow sports, and lifestyle markets for more than 35 years, announces Momentum  Media PR as... Shared by: Outdoor Industry Association Read Article...

New State Funding Mechanisms For Outdoor Recreation Report Provides Road Map To Smart Investment In The Outdoor Recreation Economy

Snowboarding News: Outdoor Industry Association | Wednesday September 06, 2017

New State Funding Mechanisms for Outdoor Recreation Report Provides Road Map to Smart Investment in the Outdoor Recreation Economy These case studies in seven states provide best practices for funding outdoor recreation and conservation of our public lands, waters and parks. BOULDER, Colo. – September 6, 2017 – Outdoor Industry Association... Shared by: Outdoor Industry Association Read Article...

Moab Adventure Center Predicts Record Numbers This Fall On River Rafting Mountain Biking And Four Wheel Adventuring

Snowboarding News: Outdoor Industry Association | Wednesday September 06, 2017

Moab’s leading purveyor of outdoor adventure is coming off its best summer ever in terms of bookings and looks for this trend to continue over the upcoming fall color season.  The Moab Adventure Center reports a 35% increase in mountain biking trips sold this year in step with a nearly... Shared by: Outdoor Industry Association Read Article...

The 2017 Oia Skip Yowell Future Leadership Academy Is Accepting Applications

Snowboarding News: Outdoor Industry Association | Tuesday September 05, 2017

As the second SYFLA class completes the program, OIA is accepting applications from emerging leaders in the outdoor industry for the six-month program. September 5, 2017 – This summer, 30 outstanding and committed emerging leaders from across the outdoor industry completed the second annual OIA Skip Yowell Future Leadership... Shared by: Outdoor Industry Association Read Article...

Duluth Pack Announces Grand Opening Event At Flagship Store

Snowboarding News: Outdoor Industry Association | Tuesday September 05, 2017

DULUTH, MINN – September 5th, 2017 – On Thursday, September 7th, Duluth Pack will be hosting its Grand Opening Store Event of the newly remodeled 8,500 square foot retail store located in Canal Park, Duluth, MN. The weekend long event will begin on Thursday with activities and in-store deals running... Shared by: Outdoor Industry Association Read Article...

Groundbreaking Study Proves Let Me Run Increases Social Competence And Fosters Healthy Masculinity

Snowboarding News: Outdoor Industry Association | Tuesday September 05, 2017

A recent independent study conducted by University of North Carolina at Greensboro’s Institute to Promote Athlete Health and Wellness finds Let Me Run is making a substantial positive impact in boys’ lives. A review of the professional literature revealed UNCG’s groundbreaking study to be the first published to examine healthy... Shared by: Outdoor Industry Association Read Article...

Gear Aid Launches The Buri And Akua Knives

Snowboarding News: Outdoor Industry Association | Friday September 01, 2017

FOR IMMEDIATE RELEASE New utility knives are built for land and water adventures Bellingham, WA (September 1, 2017) GEAR AID launches two fixed blade knives designed for outdoor adventures on land or in water. The Buri, with its drop point blade, is ideal for the avid outdoorsman or woman looking... Shared by: Outdoor Industry Association Read Article...

Sterling Reunites With David Egan As Pacific Northwest Sales Rep

Snowboarding News: Outdoor Industry Association | Friday September 01, 2017

After more than 15 years, Sterling brings David Egan from Perpetual Motion NW back on board as Independent Rep for Pacific Northwest Region. Sterling Rope Company, Inc. has signed Perpetual Motion NW, led by David Egan, as the independent rep agency for the Pacific Northwest region, effective September... Shared by: Outdoor Industry Association Read Article...

Cep Compression Becomes Official Supplier For Psia Aasi

Snowboarding News: Outdoor Industry Association | Friday September 01, 2017

CEP Compression, a world leader in performance compression socks and sportswear is proud to become an official supplier for PSIA-AASI, the world’s largest organization dedicated to teaching people how to ski and snowboard. CEP products support ski and snowboard professionals before, during and after exercise and help them perform longer,... Shared by: Outdoor Industry Association Read Article...

Craghoppers Hires Tj3 Sales For Southeast Representation

Snowboarding News: Outdoor Industry Association | Thursday August 31, 2017

Portsmouth, NH (August 31, 2017) – Craghoppers, designers and creators of exceptional world travel apparel, announce their new partnership with TJ3 Sales. TJ3 Sales will be covering the Southeast region for Craghoppers. The partnership is effective immediately. Travis Bryenton, from TJ3 Sales, will be the account lead representing Craghoppers. Bryenton... Shared by: Outdoor Industry Association Read Article...

Paddlesports Retailer Announces New Location In 2018

Snowboarding News: Outdoor Industry Association | Thursday August 31, 2017

Paddlesports Retailer, the official tradeshow for paddlers, by paddlers, will move to Oklahoma City in 2018. The new location was chosen for its commitment to creating a spectacular, world-class urban paddlesports venue on the Oklahoma River. “There are two primary reasons that we’re moving to Oklahoma City,” says Show Manager... Shared by: Outdoor Industry Association Read Article...

Sterling Expands Popular Workpro Static Rope Series

Snowboarding News: Outdoor Industry Association | Thursday August 31, 2017

By popular demand, Sterling is offering the WorkPro in 3/8”, 7/16” and ½” diameters for arbor, industrial safety, climbing, and fire and rescue applications. Biddeford, ME – Sterling Rope Company, Inc. developed an entirely new approach to rope construction using mixed materials. With a polyester sheath and nylon... Shared by: Outdoor Industry Association Read Article...

Klymit Introduces First Hammock To Its Product Line

Snowboarding News: Outdoor Industry Association | Wednesday August 30, 2017

Klymit, a comfort innovator in advanced outdoor technology, introduces the first hammock to its diverse, lightweight product line. The hammock features a unique design for a one-of-a-kind sleeping experience. The Traverse Double Hammock features a diagonal, seamless hem that provides extra strength and support where the body naturally rests.... Shared by: Outdoor Industry Association Read Article...

Hippytree And Rumpl Release Limited Edition Puffy Blanket

Snowboarding News: Outdoor Industry Association | Wednesday August 30, 2017

HippyTree is thrilled to release the HippyTree x Rumpl collaboration Puffy Blanket, a packable blanket made from the same materials as premium sleeping bags and insulated puffy jackets. The partnership originated during campfire discussions among friends and ultimately led to the release of a functional product that appeals to all... Shared by: Outdoor Industry Association Read Article...

Kammok Gives 100percent Of Proceeds To Hurricane Harvey Relief Efforts On August 30th

Snowboarding News: Outdoor Industry Association | Wednesday August 30, 2017

Today, Kammok, designers of high-performance outdoor gear for elevated camping, is giving 100% of all proceeds to Hurricane Harvey relief efforts through a donation to the American Red Cross Foundation. After today, all proceeds from the Texas Flag Hammock will indefinitely support Harvey and the road to recovery. Kammok’s hearts... Shared by: Outdoor Industry Association Read Article...

Mountain And Adventure Festival Gathering Kicks Off With Sasha Digiulian Adrian Ballinger And Steph Davis

Snowboarding News: Outdoor Industry Association | Tuesday August 29, 2017

The Mountain & Adventure Festival Gathering kicks off Friday morning with a diverse offering of pro athlete presentations, outdoor recreation activities, demo’s and clinics, vendor village, inspirational adventure films, music, camping, and connecting with friends. To see the complete list of presenters and instructors visit http://bit.ly/2uEBD2e. MAFF Gathering:... Shared by: Outdoor Industry Association Read Article...

Balega Welcomes New Northeast Sales Rep

Snowboarding News: Outdoor Industry Association | Tuesday August 29, 2017

Balega, a leading performance sock brand in the run specialty market, expands its fast-growing domestic sales team with the hire of Joe Moscariello to serve the New England running community.   Known for technical excellence, superior fit and unbelievable comfort, Balega, now under the Implus LLC roster of brands, provides... Shared by: Outdoor Industry Association Read Article...

L L Bean Partners With Flowfold To Introduce Made In Usa Backpack

Snowboarding News: Outdoor Industry Association | Tuesday August 29, 2017

Portland, ME – August 29, 2017 – Flowfold, a outdoor retail brand focused on minimalist gear for everyday adventures, is proud to announce a partnership with L.L.Bean to increase their Made in America product offerings. The two Maine companies have come together to offer L.L.Bean customers a Made in America... Shared by: Outdoor Industry Association Read Article...

Nikwax The First Company In The World To Become Carbon Balanced Since Its Founding

Snowboarding News: Outdoor Industry Association | Tuesday August 29, 2017

The Brand Celebrates its 40th Anniversary Working to Combat Climate Change. Nikwax®, the global leader in aftercare products for outdoor performance gear and apparel, has celebrated its 40th year by carbon balancing the entirety of its operations since 1977. Since 2007, the brand has been working with World Land... Shared by: Outdoor Industry Association Read Article...

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